DANCE FLYERS
CATCH EYES TO SELL!
A common method for promoting dance classes nowadays is through Instagram, a platform filled with content and sensory overload. To ensure that dancers notice your dance class promotion amidst the vast array of content, I believe it's essential to find a way to grab their attention and halt their scrolling. That's why I prefer to create dance class flyers using captivating artworks that stand out from the crowd and attract viewers with their colors, shapes, compositions, and storytelling.
In my work, a picture of the teacher or typography art often serves as the foundation for the artwork. All pertinent information is then arranged around this eye-catching element in a subtle yet clear manner. Additionally, color schemes play a significant role throughout the entire design process, enhancing the overall visual impact.
ANNIJA
WEEKLY DANCE CLASS IN LONDON
Annija is a professional dancer, choreographer, and teacher based in London. Her request to create something abstract from her photo matched perfectly with my personal approach. The created artwork served as the foundation for the flyer's composition, framed with a passepartout, and subtly complemented with all the necessary information.
INÊS DUARTE
DANCE WORKSHOP IN PORTUGAL
This Instagram flyer was created for Inês Duarte, a professional dancer, choreographer, and teacher based in London who planned a dance workshop in her hometown in Portugal. Her picture served as the primary visual element of the composition, with a focus on creating an eye-catching color scheme throughout the design.
ISA
HOUSE POP UP
For my own house dance class, I created this social media flyer. The main element of the composition is again an artwork built from a picture. In a subtle way, I incorporated a triangular shape that resembles a house, hinting at the class name.
CHOREO INTENSIVE DAY
For my choreography workshop days, I combined a warm color scheme with the appearance of a drawing. Keeping it simple for Vol.1, I created a more complex variation for Vol.2, using a vector graphic based on the original hand drawing.
CHOREO POP UP
In this flyer design for a Choreography Class, I focused on composition and a vibrant color scheme. The picture was edited to exaggerate the frog's perspective. The overlaid typography takes its shape from the picture and its shadow. The entire composition plays with triangular forms and utilizes a complementary color palette to create contrasts in the design.
LET´S MOVE
WINTERSEMESTER COURSES
The dance club Let's Move announces its new class schedule on Instagram every winter and summer semester. Each teacher receives a flyer to promote their own class, while a schedule flyer provides an overview of all course offerings. A consistent, simple, and attractive design conveys a wealth of information in a clear and uncomplicated manner to the clients.
